New Manifesto for the International/Global independent musician

I believe that the era we are living in, represents a tremendous opportunity for us, independent musicians.

Never as in these recent times, the traditional music business seems stuck in old way of seeing the music business and is unable to react to the changes that the net brought in sharing music.

So while the major labels are still wondering what's going on, we, totally free from contracts and revenues logics (to be intended as "Forced to sale hundreds of thousands of copies to break-even"), can stand at the window, watching, understanding, speaking among us and sharing our ideas.


The "traditional" independent labels, for years, have crept into faults of this system, realizing how interesting and challenging work is to focus on the "quality - first" oriented market niche.

But now we can (and should) go further.

The great possibilities offered by technology and the net, are leading the construction of a figure of a musician (the "new independent musician") completely unthinkable a few years ago.

The key is summed up in one word: visibility.

Quality work, daily use of the net, direct relationship with fans, are just some of the tools that today are in our hands and that, inexplicably, the great "actors" in the traditional music business seem to ignore.

So, if once the visibility was ensured only by overcoming certain barriers  (access to traditional media, for example, assured only by the influence of those who "sponsored" the musicians), now each one of us may share directly the results of our work.
And in most cases, the tools for sharing our music (social networks, blogs, web radio, net-labels, to name a few) have a minimal cost (if not close to zero).

All is clear and (finally) truly democratic, if our music like to our listeneres, then it starts to "run" across the net (if you want it to, of course..), otherwise it freezes in our websites.
The times of frustration are over. Times unheard demos, proposals not even heard are over. We don't need any "big shot" who gives us any king of "approval".

It's only a matter of time. It will take years of sacrifices and compromises (day-light work to pay the bills, over-night work to compose music, for example), but sooner or later we will make it. Living thanks to our music is a dream that will become true, sooner or later, as everything is converging toward the true protagonists of our world: those who create the music and who listens to our music and gives value to what we create. 

At the end, no one else is needed.